Podcasting has become one of the most effective tools for building authority, generating leads, and engaging with target audiences across industries. However, video podcasts have taken it a step further by offering increased engagement, better visibility, and multi-platform reach.

Unlike traditional audio-only podcasts, video podcasts leverage platforms like YouTube and LinkedIn, maximizing discoverability and establishing deeper connections with viewers. In highly competitive industries, this difference can be the key to standing out.

Here are the top 10 industries that should be leveraging video podcasts and why it is the best content strategy for long-term business growth.

Why Financial Professionals Should Embrace Video Podcasting

Finance is an industry where trust and education are essential. A video podcast allows financial advisors, investors, and analysts to simplify complex financial concepts while building authority.

How a Video Podcast Helps:

• Explains market trends, investment strategies, and financial literacy topics.
• Builds trust with clients who prefer to see and hear their financial advisor.
• Increases discoverability on YouTube, where finance-related content thrives.
• Showcases case studies and success stories in an engaging format.

Why Legal Professionals Need a Video Podcast

The legal industry thrives on trust, expertise, and credibility. Whether you are a personal injury attorney, corporate lawyer, or estate planning expert, a video podcast helps position you as a thought leader.

How a Video Podcast Helps:

• Breaks down complex legal topics in an easy-to-understand format.
• Establishes authority and credibility, leading to more client inquiries.
• Humanizes your firm, making you more approachable to potential clients.
• Repurposes video clips for social media, website content, and YouTube SEO.

Unlike traditional audio-only podcasts, video podcasts leverage platforms like YouTube and LinkedIn, maximizing discoverability and establishing deeper connections with viewers. In highly competitive industries, this difference can be the key to standing out.

Here are the top 10 industries that should be leveraging video podcasts and why it is the best content strategy for long-term business growth.

Why Healthcare Experts Should Start a Video Podcast

The healthcare industry is constantly evolving, and consumers seek trustworthy, expert-driven content. A video podcast allows doctors, healthcare executives, and wellness professionals to educate their audience and address industry trends.

How a Video Podcast Helps:

• Explains medical advancements, wellness strategies, and patient care in a relatable way.
• Builds credibility as a healthcare thought leader.
• Humanizes medical professionals, making them more accessible.
• Provides valuable content for social media, YouTube, and LinkedIn.

Why Real Estate Professionals Need a Video Podcast

Real estate is a highly visual industry, making it the perfect fit for video podcasting. Whether you are a realtor, broker, or investor, a video podcast can showcase properties, market trends, and expert insights.

How a Video Podcast Helps:

• Showcases listings and market updates in a more engaging format.
• Builds trust with buyers and sellers by positioning you as an industry expert.
• Provides valuable content for LinkedIn, YouTube, and social media marketing.
• Offers insights on property investment, home buying tips, and real estate trends.

Why Marketing Agencies and Branding Experts Need a Video Podcast

Marketing and branding professionals already understand the power of content, but video podcasting is the next-level strategy for driving engagement and conversions.

How a Video Podcast Helps:

• Showcases successful marketing strategies and real-world case studies.
• Positions your agency as a thought leader in digital marketing.
• Provides clients with ongoing education on branding, content marketing, and lead generation.
• Serves as a multi-use content engine for repurposing into blogs, email newsletters, and social media clips.

Why Tech and AI Companies Need a Video Podcast

Technology evolves rapidly, and companies need to stay ahead of the curve. A video podcast allows tech leaders to educate their audience, showcase innovations, and discuss industry trends.

How a Video Podcast Helps:

• Simplifies complex AI and tech concepts for a broader audience.
• Positions your company as an innovative industry leader.
• Builds credibility with potential investors, clients, and stakeholders.
• Enhances visibility on YouTube, LinkedIn, and other professional networks.

Why Fitness and Wellness Brands Should Leverage Video Podcasting

The fitness and wellness industry relies heavily on visual engagement and credibility. A video podcast is a perfect medium for health professionals, trainers, and wellness coaches to share insights.

How a Video Podcast Helps:

• Demonstrates workouts, nutrition tips, and wellness strategies visually.
• Builds a loyal audience by providing free, high-value content.
• Expands reach on platforms like YouTube and Instagram.
• Showcases testimonials, success stories, and expert interviews.

Why Manufacturing and Supply Chain Leaders Should Start a Video Podcast

While often overlooked, the manufacturing and supply chain industries have huge opportunities for B2B video content. A video podcast helps businesses share insights, innovations, and industry challenges.

How a Video Podcast Helps:

• Provides a platform to discuss logistics, automation, and industry best practices.
• Enhances credibility with clients, suppliers, and partners.
• Creates valuable content for LinkedIn, a key platform for B2B networking.
• Showcases behind-the-scenes footage and industry innovations.

Why Coaches and Consultants Need a Video Podcast

Whether you are a business coach, leadership consultant, or executive strategist, a video podcast builds credibility and attracts high-value clients.

How a Video Podcast Helps:

• Showcases expertise and coaching techniques.
• Builds trust through video-based client testimonials and success stories.
• Increases authority as a go-to expert in your niche.
• Provides lead generation opportunities through strategic content marketing.

Why Startups and Entrepreneurs Should Invest in a Video Podcast

Startups and entrepreneurs need to build a strong personal brand and company presence. A video podcast allows founders to share their journey, insights, and business strategies.

How a Video Podcast Helps:

• Establishes thought leadership in a competitive industry.
• Attracts investors, clients, and strategic partners.
• Builds an engaged community around your brand and mission.
• Provides valuable marketing content for LinkedIn, YouTube, and social media.

No matter the industry, video podcasts offer a unique opportunity to connect with your audience, build authority, and grow your business. Unlike traditional audio podcasts, video content maximizes engagement, SEO, and multi-platform visibility.

At OnTheStacks, we specialize in helping businesses launch, produce, and scale high-quality video podcasts. Whether you are in legal, finance, healthcare, or any of the industries listed above, we provide full-service video podcast production to ensure your brand stands out.