Episode 65: #OnTheStacks in the blu door studio with Mattia Krappa, owner of Lucca Fresca. Fresh out of college and mid-pandemic, Mattia opened a smoothie shop with Harry Styles themed décor that quickly went viral on TikTok and attracted thousands of customers to travel from all over the country to Taylor Pennsylvania for the now famous, “Fine Line” smoothie. In this episode Mattia talks about building your brand on TikTok and Instagram, creating a unique customer experience, and the motto of her business, treating people with kindness.
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Photos by Darren Elias
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